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Marketing Cues
Marketing Cues provides tips,
ideas, marketing strategies, books, ebooks, seminars, website critique and tools
to improve website effectiveness.
It is a resource centre for individuals and
small businesses, especially home-based entrepreneurs, who want practical and
simple solutions to implement themselves or with their team.
200 Marketing Ideas for Your Website by Henriette
Martel-Lawson is a practical and concise guide that contains web content ideas
and website strategies extracted from over 2,000 sites reviewed especially for
this book.
It explains the
marketing benefits of the selected website content ideas, includes tips and
guidelines and refers to 262 web content examples, including 50 screenshots, to
demonstrate their application.
Discover various ways to
- Attract and retain visitors
- Project your expertise and authority
- Build your reputation and inspire confidence
- Present favourably your products and services
- Sell and cross-sell your products
- Build a database of qualified leads
- Elicit and utilise feedback astutely
- Give visitors reasons to bookmark your site
- Improve your customer service
- ...and much more.
This is a book worth its weight in gold, without the
golden pricetag! |